Audi Brand Experience
How to connect new Audi employers to the brand core values? By inviting them to an experience that literally connects them with the Audi brand.
'AudiBrandExperience reloaded' is an experience framework that connects digital e-learning, hyper localization and gamification elements to create a whole new dimension of brand experience.
Client: Audi
Agency: Philipp und Keuntje
Role: Creative Direction, Experience Design & UX